OUGD505 Studio Brief 1 - Idea Generation

OUGD505 Studio Brief 1 - Idea Generation

Concept - Money is Imaginary

"In most of the people's mind, money is a standard unit of value. Just like using meter to measure length and using kilogram to measure weight, people use money to measure value. Based on proven economy theory, value is decided by supply and demand: More supply and less demand will decrease the value, vice versa. However, this does not apply to money: Money can be used to purchase anything, the demand for money can be regarded as infinite. When demand is close to infinite, the supply will not change its value in any significant way. The art to maintain money's value is to keep majority of people's demand for money at close to infinite.  It is the demand for money that enslaved majority of human. And the more they are enslaved, they demand more money, thus make the money more valuable"

Theme - Imagination

• Mythology & Mystical Creatures 

I can use mythology as a way to convey my concept. This looks at the idea  - Is Money imaginary? And also celebrates the imagination. I have taken my diary as a reference as this is a diary from the Folio Society which features wild and wonderful mythological creatures. This can be used for my concept as this celebrates the imagination. 

"Imaginary beings and fantastical creatures have enraptured, terrified and amused mankind since ancient times. Emerging from folklore and the pages of fairy tales, myths and horror stories, their eternal yet mutable forms embody our attraction to the otherworldly, our love of symbolism and our fascination with magic – both malignant and benign."