OUGD504 Studio Brief 4 - Idea Generation

OUGD504 Studio Brief 4 - Idea Generation

This brief requires you to demonstrate an an understanding of design for screen, which I felt I had a limited knowledge on. This brief requires me to research into how to actually undertake this brief and expand my knowledge on designing for websites. When looking into this, I found that there is a range of different approaches you take for the design process. One however seemed the most logical to me, which I will be using, as followed - 

Sketch > Wireframe > Visual > Code

As this website will not be going live the coding is not necessary for this brief. In addition I looked into what Wireframes actually are as I had no idea. I think this process will work well and I feel now I have a proper understanding of what to actually do as I felt slightly confused initially. 

Talking to my peers, I found some software that they were using such as Illustrator and JustInMind, I looked into Adobe Muse however. After considering these I felt that Adobe Muse seemed appropriate for me as it is requires no coding. 

After consideration between different artists, I have decided to choose Jamie xx as my artist. Animal Collective were my first thought but after looking at their website, the website to be didn't need any alterations or redoing. When being briefed this, I wanted to create something that could be experimental and directly link to the album. 

In terms of concept, I knew I wanted to make a website which is interactive which has psychedelic elements. As my chosen artist is Jamie xx, it will be fitting to use this psychedelic approach as the music is blurred and uses sampling. As the music genre is predominately electronica, the use of movement and colours will be relevant to use.